Speaking

Click the image below to download Patty’s Digital Speaking Packet

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PATTY FARMER delivers key marketing and business growth strategies to business owners, executives and entrepreneurs. She is an AWARD-WINNING and IN-DEMAND marketing and social media strategist who arms her audiences with practical, actionable real-world information. She helps them use marketing, social media, networking, collaboration, and list building strategies to meet and exceed their business goals. Passionate and approachable, Patty is a great fit for conferences, professional associations, and conventions.

Business woman lecturing at Conference. Patty tailors her programs to meet the needs of the event in a variety of formats: keynote, breakout session, workshop, training and retreats. She gives high content programs to audiences across the globe including Emerging Tech Conference, MAPcon + TBOY, Marcom Career Connections, Powerful Women’s Retreat, Hospitality Financial & Technology Professionals Association and Today’s Innovative Woman. Patty is the host of the popular Networking CEO radio show, a Featured Speaker of the Public Speakers Association and Premiere Member of Women Speakers Association.

Patty has received the following industry recognition and awards:

  • International Collaborator of the Year
  • Social Media Influencer of the Year
  • Entrepreneur of the Year
  • International Women’s Day Service Award for Business
  • Best Business Connector in Dallas
  • America’s Most Influential Business Connector
  • N. Dallas Top Female Business Executive
  • Twitter Ultimate List of Social CEO’s

Here is a list of Patty’s speaking topics:

 


Social Selling: 5 Steps to Putting the Social Back in Sales

Social selling by definition is the process of developing relationships as part of the sales process. In today’s business environment this often takes place via social networking but can take place either online or offline. Studies have proven that 60% of a buying decision is made before a salesperson is even in the conversation.

In this presentation you will learn how to position yourself as a thought leader and industry expert, to be able to identify who the decision makers are, what is important to them and what they actually need in order to influence their purchasing decisions before your competition does.


Monetize Your List: Convert Your Connections Into Ca$h

SSSHHH…I have a marketing secret—The Money Is in Your Li$t!

Worst-kept secret EVER, right? Today, your list is your virtual audience or marketplace. It’s true that the size of your list matters, but the real secret is in knowing what to do with your list once you’ve built it. It’s important to outline your goals for your list. Next, define who should be on your list. Then on to the care and feeding of your list–how will you attract and keep them? And perhaps most importantly, you have to monetize your list—it has to make money for you!

•           Is your list smaller than you’d like?

•           Are you successfully driving traffic to your website only to find  they’re not opting in to your free offer?

•           Are you spending untold hours on social media without seeing an increase in sales?

If your head’s spinning and you’re tired of struggling with these issues on your own, this conference is not to be missed! I’ll be showing you simple but effective list-building strategies to grow a big list, position yourself as an expert and convert your connections into ca$h.


Grow Your List Socially: Conversation to Conversion

Making the right connections through social networking is easier said than done.

It’s all about using the right strategies at the right time with the right calls to action! Used skillfully, social media becomes your referral engine to grow your business


Leveraging Your Li$t: Reaping Revenue from Relationships

Effective list attraction, retention and monetization skills are ESSENTIAL for long-term success!

Today, your list is your virtual audience or marketplace. It’s true that the size of your list matters, but the real secret is in knowing what to do with your list once you’ve built it. Patty shares simple but effective list-building strategies to grow a big list, position yourself as an expert and receive a return on your relationships.

Permission-based relationship marketing is the fastest, most effective way to grow your list AND your bank account.


Mastering Email Marketing: Converting Prospects into Customers

Imagine having your Facebook friends and fans, your Twitter followers, Your LinkedIn connections and your Google+ circles all on your email list. How would that change your bottom line?

Email marketing continues to have dramatically better ROI than any other marketing channel.

“Your list is your bank account, but if built on service and relationships it will be your retirement account.” ~ @pattyfarmer


“Beyond the Elevator Pitch… how to go from a business card collector to a people connector.”

Learn the formula and have the answer for the dreaded million dollar question, “So, what do you do?”

Do you dread hearing the question, “So, what do you do?” and struggle to find the perfect words to explain what you do in a succinct yet powerful way?

If so, my breakout session is for you!

You will learn…

  • The only 3 questions you need to ask to know if someone is a good strategic partner or potential client.
  • How to ditch the pitch and instead use my fill in the blank template for introductions at networking events, conferences and online events as well.
  • My signature technique that will show you the #1 way to follow up and know where your ideal client hangs out.

“Relationships are the currency in today’s business environment. With that said, how fat is your wallet?” ~ Patty Farmer


BOOK PATTY to Motivate Your Audience!
Call 214-407-6300 or
Email patty@pattyfarmer.com

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