Want to know the 7 key areas
needed to ramp up your business?

Do first impressions really matter? Today’s guest, Amy Lokken, talks about the critical role of first impressions in business success. Amy’s got a knack for making anyone look confident, authentic and professional in virtual settings and she will show you how to create a magnetic visual presence that sets you apart from the competition. Listen as Patty and Amy dive into everything you need to know about nailing that first impression on virtual interactions and beyond. Think of it as your virtual handshake!

Curious about how stepping away from your business could lead to personal rejuvenation and creative breakthroughs? Join us as we explore the art of guilt-free getaways and diverse travel experiences that recharge your energy and enrich your entrepreneurial journey. Patty and her guest, Linda Beach, talk about the highlights and how it can help shift focus from constant doing to being present and recharged. Linda shares her story of how she shifted from being all business to embracing travel, and how it totally changed her life and career. They also have some good laughs over packing mishaps and talk about their favorite travel hacks and apps. The episode explores the fun of unplugging, the magic of immersing yourself in different cultures, and why travel is such a blast, whether with a group, a few friends, or even solo. If you're looking to find joy and balance in both your business and personal lives through travel, this episode is for you.

In this episode, Patty Farmer explores the powerful concept of Radical Collaboration with Meghann Conter, a powerhouse in women's leadership and entrepreneurship with over 18 years of marketing experience. Meghann emphasizes the importance of understanding different personality types when building collaborative partnerships and teams and how these differences can lead to more effective problem-solving and innovation. Together, they explore the stages of business growth, the importance of open communication, respecting diverse strengths, and the keys to radical collaboration. Learn how understanding oneself and others can elevate business growth, why clear expectations and goals are essential, and the benefits of letting go of old beliefs to embrace collaboration. Get ready for some real talk on how to build powerful and profitable partnerships that can take your business to the next level.

Podcasting is evolving at lightning speed! Join Patty and her expert guest, Kay Suthar, the CEO and founder of the Make Your Mark podcast agency, as they take us into the cutting-edge world of AI and Web3 technologies in podcasting. Discover how these innovations can revolutionize the podcasting ecosystem, boosting visibility and transforming shows into profitable ventures. Learn about future-proofing your podcast with AI and Web3 integration, and explore the incredible benefits of video podcasting for SEO and authority building. Get tips on launching your podcast, like seeding content early, getting your audience involved, and using cross-promotion opportunities. Find out how digital assets like podcasts, websites, and SEO play an important role in driving business growth. Don’t miss this episode packed with valuable tips and strategies for podcasters!

How does mastering the art of making emotional connections during sales contribute significantly to your business success? Let’s explore this powerful concept with Joe Pallo, the master in the art of emotional sales and referrals. Join Patty and Joe as they chat about why building real relationships in networking is a game-changer. Spoiler alert: it's not just about racking up immediate referrals! Joe shares his "E.A.R.N.I.N.G Sales System," with tips on how to make emotional connections that lead to successful sales, and the strategies for nailing those sales conversations. You'll also pick up tips on acing virtual interactions and see how referrals can profoundly impact your business growth. Plus, you don't want to miss the role-play segment where Joe shows how he asks for feedback and identifies potential referrals on the spot. Whether you’re a sales pro or just getting started, there’s something here for you!