Want to know the 7 key areas
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Putting your ideas into a single post or material takes a lot of effort in content creation. But that task can become so much easier if you have the right guide. Today, Jen Liddy shares the biggest terrifying leap she experienced in 2013 when she jumped into entrepreneurship and learned everything the hard way. As a content creation specialist, she discusses how to simplify your content with side-door stories. Jen also highlights the importance of instilling authenticity in your work and why everything can be considered a potential story. If you are tired of running on a DREADmill of content creation, tune in to this episode because Jen Liddy will ease-ify and simplify your entire process!

Vision boards exist so that you can see the goals that you are working towards. That is your definition of success. That is your "why" and the legacy you want to leave on this Earth. If you want to be the best salesperson there is, you have to make sure that you are aligned with that goal. Because if you're not aligned, you're just wasting your time and energy. So stop wasting that and get your vision board in place. Join Patty Farmer as she talks to the founder of Rise Up Consulting and the bestselling author of Beyond the Board, Rebecca Gebhardt. Listen in and learn more about sales leadership and why organizations need to communicate more with each other. Find out how you can balance your time and energy management throughout your work. And learn more about Rebecca's book and how you can find your definition of success.

Do you think about return on ego, or do you think about return on investment? Do you like that dopamine rush you get every time you open your social media accounts? Do you count your likes, shares, comments, or connections? These vanity metrics are the Return on Ego that many people value so much. In this episode, Phil Gerbyshak, a sales coach, explains the difference between Return on Ego and Return on Investment and why you should focus on the latter. Tune in to this episode and connect with Phil and Patty as they share their wisdom with you.

Have you ever played email ping pong, looked at an audience with glazed eyes, or been on a zoom meeting with distracted attendees? You know your IQ, your EQ, so it's time to know your GQ, your Genius Quotient. By unlocking your Inner Genius, you'll be able to supercharge your communication to land your message every time you write, speak, or present. Join your host Patty Farmer as she talks with Catherine Mattiske about the importance of knowing and using your genius quotient so you can perform at your best and get people engaged.

Cold emailing, much like cold calling, often has a bad reputation as spammy or salesy. But when done right, it can be a great way to make personal connections with prospects. In this episode, Adam Rosen, a founder of a tech startup with a penchant for supporting business owners, takes us deep inside cold email outreach. He shares some of the top strategies to convert prospects to clients. One strategy when sending cold emails, don't forget to follow up! On average, it takes us four emails to get one successful meeting booked. At Adam's Email Outreach Company, they do eight follow-ups—trust me, it will work for you! Tune in on this episode to know more!