Tara Alemany on Marketing, Media & Money Podcast

Get More Bang for Your Book (and Business) with Tara Alemany (Episode 071)

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About Tara:

Tara Alemany is a multi-award-winning author of seven books. She is also a speaker, business consultant and publisher, as well as a serial entrepreneur.

Although she’s started many businesses during her career, her favorite by far is Emerald Lake Books, which she co-owns with her best friend, Mark Gerber. This boutique publishing company specializes in working with positive people who want to integrate a book into their marketing plan or sales funnel to build their business or brand.

Using a unique goal-oriented approach to publishing, Tara combines her business and publishing knowledge to help her authors set and attain goals for their readers, their brands and their books.

Tara’s latest award-winning book, “Publish with Purpose,” reveals the unique process developed by Emerald Lake Books to help their authors set and attain their goals.

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You want your book to have value and substance of its own. Your book should never be a glorified business card. ~ Tara Alemany Click To Tweet

In This Episode:

01:53 – Get to know multi-award-winning author Tara Alemany
04:14 – A big book publishing misconception
09:06 – Mistakes that writers make repeatedly (non-fiction and fiction)
11:52 – New York Times Bestseller vs. Amazon Bestseller
17:01 – Aligning the ideal reader with the ideal customer
21:50 – What’s your take on fictionalized business lessons
25:12 – Book collaboration: Is it a good option? How valuable is it?
29:06 – Important questions to ask on a book collaboration
33:03 – Adding business building elements to your book
35:26 – Mapping out your book marketing funnel
39:27 – Connect with Tara
39:48 – Tara’s gift for #M3Podcast listeners
41:40 – #OpenMic

WEBSITE: www.emeraldlakebooks.com
Check out Emerald Lake Books if you’re looking for outstanding personalized publishing services for your specific goals.

FREEBIES:
Publishing Model Quiz
Take the 12-step quiz to learn which of the three publishing models is the right fit for you.

61 Questions to Ask Before Choosing a Publisher Workbook
Do you know which questions to ask before you hire a publisher? Download the FREE workbook so you can make the best decision for you and your book.

Books by Tara Alemany — Available on Amazon.com
Check out Tara’s Amazon.com page and grab a copy of one of her best-selling publications.

What’s your #1 Marketing, Media & Money Strategy?

Leveraging other people’s audiences is the fastest way to grow your business and find new clients.

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