MMAM S7 E127 | Business Niche

Bulls Eye!: Building a Breakthrough Venture with the Right Branding and Business Niche with Mallika Malhotra (Episode 127)

Patty Farmer podcast

When you stop speaking to everyone and start to identify your business niche, you will have a bigger chance to be known and accelerate brand growth. In this episode, award-winning brand strategist, mentor, and speaker for female entrepreneurs Mallika Malhotra discusses finding your unique niche and narrowing it down to create a tremendous breakthrough business. She also shares how to …

MMAM S2 E126 | Corporate Jobs

Master The Midlife & Mindset Shift From Corporate Employee To Confident Entrepreneur With Kathy Grassett (Episode 126)

Patty Farmer podcast

So many women are leaving their corporate jobs after over twenty years and packaging up their expertise to sell to the world on their own terms. While some of them seem to make this transition easily, many more find it difficult to suddenly navigate outside of the corporate bubble. They lose themselves along the way and no longer know who …

MMAM S7 E125 | Content Creation

Simplify Your Content With Sidedoor Stories With Jen Liddy (Episode 125)

Patty Farmer podcast

Putting your ideas into a single post or material takes a lot of effort in content creation. But that task can become so much easier if you have the right guide. Today, Jen Liddy shares the biggest terrifying leap she experienced in 2013 when she jumped into entrepreneurship and learned everything the hard way. As a content creation specialist, she discusses how …

MMAM 124 | Vision Board

Beyond The Board: How To Achieve Your Vision Board Goals In A Fulfilling And Sustainable Way With Rebecca Gebhardt (Episode 124)

Patty Farmer podcast

Vision boards exist so that you can see the goals that you are working towards. That is your definition of success. That is your “why” and the legacy you want to leave on this Earth. If you want to be the best salesperson there is, you have to make sure that you are aligned with that goal. Because if you’re …

MMAM 123 | Vanity Metrics

Beyond Vanity Metrics: The Difference Between Return On Ego And Return On Investment With Phil Gerbyshak (Episode 123)

Patty Farmer podcast

Do you think about return on ego, or do you think about return on investment? Do you like that dopamine rush you get every time you open your social media accounts? Do you count your likes, shares, comments, or connections? These vanity metrics are the Return on Ego that many people value so much. In this episode, Phil Gerbyshak, a …

MMAM 122 | Genius Quotient

Make Your Message Stick Using Your Genius Quotient With Catherine Mattiske (Episode 122)

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—Have you ever played email ping pong, looked at an audience with glazed eyes, or been on a zoom meeting with distracted attendees? You know your IQ, your EQ, so it’s time to know your GQ, your Genius Quotient. By unlocking your Inner Genius, you’ll be able to supercharge your communication to land your message every time you write, speak, …

Sales Or Spam: The Solution To Cold Email Outreach With Adam Rosen(Episode 121)

Patty Farmer podcast

Cold emailing, much like cold calling, often has a bad reputation as spammy or salesy. But when done right, it can be a great way to make personal connections with prospects. In this episode, Adam Rosen, a founder of a tech startup with a penchant for supporting business owners, takes us deep inside cold email outreach. He shares some of …

The Six Ways Of Overcoming The Fear Of Selling And Delivering Solutions With Dr. Nadia Brown (Episode 120)

Patty Farmer podcast

Marketing and sales go together. Many people are afraid to dive into sales because of the unforeseen impact they imagine if they pursue that path. But if you want to succeed, you must overcome that fear and understand customers’ buying processes. Tune in as your host Patty Farmer sits down for a conversation with Dr. Nadia Brown about ways to overcome …

MMAM S7 119 Donna | LinkedIn Methodology

SOAR: The Four-Point Methodology To Maximize LinkedIn With Donna Serdula (Episode 119)

Patty Farmer podcast

In the modern world, LinkedIn is one of the most popular social media platforms among professionals. It is where you can connect with other business people, learn about new opportunities, and build your brand. It is also an excellent place to share your work and experiences and grow your network. How do you create a LinkedIn profile that attracts the …

MMAM 118 | True Healing

True Healing: Unblocking Your Hidden Potential With Tarnie Fulloon (Episode 118)

Patty Farmer podcast

—We all have pain in our lives, physically, emotionally, and mentally, and often, we don’t even know what’s causing them or how to deal with it. Worst is, we don’t even realize that it affects our personal lives and our businesses. In this episode, Patty Farmer sits down with Tarnie Fulloon, the creator of Body Centered Medicine. Tarnie is a …