Want to know the 7 key areas
needed to ramp up your business?

What if the secret to your financial freedom lies not in your bank account, but in the way you think about money? Today, we will dive into the fascinating world of money psychology with Jeannie Dougherty, a renowned money expert and mental fitness guide. Discover how to reprogram your “money brain” and unlock the key to financial abundance and success. Jeannie reveals the surprising truth about the emotional roots of our financial decisions and breaks down the difference between making money and building lasting wealth and introduces us to the concept of “money muscles.” Think of it like a workout for your finances—small, consistent actions that build up your financial strength and prosperity.

Imagine a world where your podcast isn’t just a vanity metric, but a powerhouse driving real business growth. It’s time to uncover the unexpected truth behind podcasting for business with guest expert Megan Dougherty. Tune into another insightful episode with our host, Patty Farmer, and guest, Megan Dougherty as they dive deep into the world of podcasting as a powerful tool for business growth and unpack the critical components of creating a podcast that goes beyond vanity metrics to drive real business impact.

Do you want to turn your events into profit-generating powerhouses while building a loyal community? Tune in as we reveal the secrets to hosting impactful events and share strategies to maximize engagement using social media and AI, with our guest – Linda Cain who brings 25 years of industry knowledge. In this episode, we’ll explore the nuances of identifying and attracting your ideal clients to events, whether local, virtual, or destination. Linda shares her insights on pre-event engagement, removing barriers to entry, and the profitability of events—even during tumultuous times like the 2008 and 2020 crises.

Ever wondered how top brands create designs that make you stop and say ‘Wow’? Kim Russo, CEO of On Brand Designs shares expert tips and tricks for creating a memorable brand identity that stands out, sets your business apart and captivates your audience. Kim gives us a lowdown on creating impactful designs and the rising trend of simplification in branding. Listen as they discuss why being hands-on in the design process matters, how to balance creative dreams with business goals, and explore fun topics like font choices, color psychology, and making your designs stand out.

Prepare to be inspired and equipped with the tools to elevate your storytelling game with the expert storyteller, Rachelle Bryant. Rachelle shares her extensive knowledge on the impactful role of storytelling on both a personal and professional level. Patty and Rachelle talk about the importance of knowing your mission and vision in storytelling to maintain authenticity. They get into the power of vulnerability, the need to tailor stories to different audiences, and how empathy plays a key role in creating impactful narratives.

Do first impressions really matter? Today’s guest, Amy Lokken, talks about the critical role of first impressions in business success. Amy’s got a knack for making anyone look confident, authentic and professional in virtual settings and she will show you how to create a magnetic visual presence that sets you apart from the competition. Listen as Patty and Amy dive into everything you need to know about nailing that first impression on virtual interactions and beyond. Think of it as your virtual handshake!

Curious about how stepping away from your business could lead to personal rejuvenation and creative breakthroughs? Join us as we explore the art of guilt-free getaways and diverse travel experiences that recharge your energy and enrich your entrepreneurial journey. Patty and her guest, Linda Beach, talk about the highlights and how it can help shift focus from constant doing to being present and recharged. Linda shares her story of how she shifted from being all business to embracing travel, and how it totally changed her life and career. They also have some good laughs over packing mishaps and talk about their favorite travel hacks and apps. The episode explores the fun of unplugging, the magic of immersing yourself in different cultures, and why travel is such a blast, whether with a group, a few friends, or even solo. If you’re looking to find joy and balance in both your business and personal lives through travel, this episode is for you.

In this episode, Patty Farmer explores the powerful concept of Radical Collaboration with Meghann Conter, a powerhouse in women’s leadership and entrepreneurship with over 18 years of marketing experience. Meghann emphasizes the importance of understanding different personality types when building collaborative partnerships and teams and how these differences can lead to more effective problem-solving and innovation. Together, they explore the stages of business growth, the importance of open communication, respecting diverse strengths, and the keys to radical collaboration. Learn how understanding oneself and others can elevate business growth, why clear expectations and goals are essential, and the benefits of letting go of old beliefs to embrace collaboration. Get ready for some real talk on how to build powerful and profitable partnerships that can take your business to the next level.

Podcasting is evolving at lightning speed! Join Patty and her expert guest, Kay Suthar, the CEO and founder of the Make Your Mark podcast agency, as they take us into the cutting-edge world of AI and Web3 technologies in podcasting. Discover how these innovations can revolutionize the podcasting ecosystem, boosting visibility and transforming shows into profitable ventures. Learn about future-proofing your podcast with AI and Web3 integration, and explore the incredible benefits of video podcasting for SEO and authority building. Get tips on launching your podcast, like seeding content early, getting your audience involved, and using cross-promotion opportunities. Find out how digital assets like podcasts, websites, and SEO play an important role in driving business growth. Don’t miss this episode packed with valuable tips and strategies for podcasters!

How does mastering the art of making emotional connections during sales contribute significantly to your business success? Let’s explore this powerful concept with Joe Pallo, the master in the art of emotional sales and referrals. Join Patty and Joe as they chat about why building real relationships in networking is a game-changer. Spoiler alert: it’s not just about racking up immediate referrals! Joe shares his “E.A.R.N.I.N.G Sales System,” with tips on how to make emotional connections that lead to successful sales, and the strategies for nailing those sales conversations. You’ll also pick up tips on acing virtual interactions and see how referrals can profoundly impact your business growth. Plus, you don’t want to miss the role-play segment where Joe shows how he asks for feedback and identifies potential referrals on the spot. Whether you’re a sales pro or just getting started, there’s something here for you!